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Jeff Rubin

The Candyman
Reprinted with permission from Boca Magazine

When Jeff Rubin was growing up in Birmingham, Mich., there were two kinds of kids in his neighborhood — those who set up lemonade stands at the ends of their driveways to earn a few extra dollars, and those who didn’t. Rubin was the only child who didn’t.

He sold candy instead. “I also saw ‘Willy Wonka [and the Chocolate Factory’] at least 10 times,” Rubin says.

Thirty years later, the candy-obsessed Boca Raton resident still has the sweetest gig in town. After creating a chain of candy shops inside the FAO Schwarz toy stores in the 1990s (called FAO Schweetz), Rubin partnered in 2001 with Dylan Lauren (daughter of Ralph, the fashion legend) to launch New York’s wildly successful Dylan’s Candy Bar.

 

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